What are Backlinks and Why links are important for SEO?

What are Backlinks

No-Follow Do-Follow Backlinks| Welcome to the Seo Tutorial series on the Bdeshtechblog. Today we will discuss one of the most important issues of SEO. That's Backlinks. This term is very familiar and somewhat confusing to those of us who work in the SEO world. Now you may be wondering why I called the backlinks confusing? In fact, many of us do not know what a backlinks really is and how it works for our site. So, today let's start discussing this backlinks.

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What are Backlinks?

Backlinks are an external link that gets your site from another website.
In other word, When a website gives your site a link. Backlinks are the main tool to increase the page rank of a web site.
Now you may be wondering, why would that external site give you a backlinks?
I'm giving an example in the answer, suppose one of your friends asked you how he could learn SEO. And you told him to look at this article. Just think, here you tell your friend about that article. That's the backlinks.

Why are backlinks important?

Backlinks are important for not only search engines but also end users.
In my opinion, there are three reasons why backlinks are done to a site.

1. To create authority.
2. To grow up search engine ranking.
3. To increase the visitors, i mean increase the traffic.

Here the authority is meant to increase the value of your site.

When your site receives such backlinks from various external sites, it will give importance to the search engine and your site will be ranked.

When you rank in the search engine, the number of organic visitors to your site will increase.
Hopefully now you understand why a website needs a backlink.

What are Quality Backlinks?

Quality backlinks are a related backlink, meaning that if you create a blog about health, a link published on a health related site is called a quality backlink. 100 normal Backlinks that will work 1 Quality Backlinks. Many people do not understand that backlinks to any site, so that the backlinks of the site builds up, but the search engine puts the site in the list of spam-listed sites, which inadvertently damages the site. So focus on creating quality backlinks.

Backlinks are generally of two types.

1. No-Follow backlink
2. Do-Follow backlink

No-Follow Do-Follow Backlinks

No-Follow backlink

No-follow is an HTML Attribute, which tells the search engine bot that the Attribute Page for this link should not be given any value in the search engine ranking. That is, the search engine bot will no longer follow your link. If the search engine bot does not follow the link, then no link juice will be passed through that link.
Link Juice is the power of a link, whereby the page contains the value of the link.
Generally, we give these pages no-follow that are not very authoritative, or our affiliate links will be no-follow.

Examples of No-Follow links:

<a href="http://google.com/" rel="nofollow">Google.com</a>

For those of you who work in WordPress, there is a great plugin that allows you to easily follow a link, the plugin is: Rel Nofollow CheckBox

Do-Follow backlink

If you do not follow the link feature, by default the link is do-follow. If a link is a do-follow, it means that the search engine bot will pass through the link and go to the target page.

Now you can tell what is the profit?
Yes, there is profit.
That is, the link juice will pass on your site. That is, the search engine bot will help the target page get the rank because of this link. While there are more things to do, not only do you have a follow-up link, you need to be good at the search engine position of the page you are linking to. Only then do you get such a do-follow link and become profitable.

Example of Do-Follow links:

<a href=”http://www.google.com/”>Google</a>

What is Internal Link and External Link

Internal Link

When you link a page/ post to another page/ post inside a website, it is called an internal link. This is also called Inbound Link.
Inbound Link is very important in ranking a site in search engine. Because, through proper internal links, the link juice can be properly passed to all pages/ posts on your site. In this case, the internal link is usually Do-Follow.

External Link

External link is when you link to a page / post on another page/ post inside your website. Another name is Outbound Link.
Since, external links are linked to external sites, external links are usually no-follow. However, there may be exceptions to this. Because of the high-authority site, many people do-follow links.

You must understand that getting a good quality backlink is not an easy task. Your site must have some features for this.

What can you do to get better backlinks?

• The design and architecture of your site needs to be user-friendly. So that a user can easily navigate your site.
• Your site should be a technical error free site. Here's what the technical error means:
  1. Duplicate Meta data
  2. Mobile friendliness problem
  3. Site loading speed problem
  4. 404 errors
  5. Duplicate content
• The content of your site must be of good quality. This is very important. Because if your content is good, your content page will be shared by other users and will be accessible to everyone. And that way you will be able to look into the eyes of others and give your page backlinks from other Relive pages.

How do you build backlinks?

You can create backlinks in different ways. Below are some ways to create a backlinks:

• Original research with insights
• Link reclamation
• Guest Post
• Building relationships with influencers

Conclusion

Hopefully from the discussion on the sidelines, I've been able to explain to you what Backlinks are.

We hope this article helped you to know about "What is Backlink". To improve your SEO skills: See the article about Alexa SEO Rank.
If you get any errors please comment us in comment section. You can also give us feedback in comment section. So take care. Thanks all.